QuVideo
Design Lead
Responsible for multiple AI product lines, including AI Short Drama Platform, FalcoCut, Honor Smart Video, design systems, and AI product experience.
Pei JinxianAI · Product · Experience Design
Designing intelligent products with AI, interaction and motion.
About

I focus on experience design for large-model AI products, enterprise platforms, and consumer applications, turning complex technical capabilities into simple, trustworthy, and usable product experiences.
I believe excellent design comes not only from visual expression, but also from product thinking, user insight, and technical understanding. My work spans AI workflows, interaction design, design systems, and frontend implementation as I explore new ways to bring design and AI together.
Beyond product design, I continue to explore web coding, AIGC, and creative development, using code, motion, and AI tools to build more expressive digital experiences.
Project Timeline
Design Lead
Responsible for multiple AI product lines, including AI Short Drama Platform, FalcoCut, Honor Smart Video, design systems, and AI product experience.
UI / UED
Owned AI Shopping Assistant, AI Virtual Try-on, and AI shopping experience innovation, driving +36% GMV growth, ¥1M+ single-day GMV, and innovation awards.
Designed AI interaction experiences and web products for Tongyi and Bailian, supporting AI operation campaigns and interaction features.
UI
Designed enterprise SaaS experiences across CRM, VR house viewing, property management, customer management, and workflow optimization.
Recognition
Recognition from product design and AI innovation.
Featured Projects
Selected AI, video, shopping, enterprise platform, and interaction experience projects.
2025An AI content creation platform for short drama production, built from 0 to 1 with workflow, design language, component system, and motion experience.
Delivered a 0-to-1 product experience, AI creation workflow, and scalable design system.
An AI video editing platform optimized through data-driven iteration across creator workflows, interface consistency, and AI-assisted editing.
Created a lighter and more consistent editing experience around creator efficiency and AI-assisted editing.
A collaboration project with Honor, delivering smart video interface design and experience optimization following Honor Design Language.
Delivered multiple versions across brand guidelines, smart video capability, and implementation constraints.
2024Alibaba · Intime AI shopping assistant, designing conversational shopping experiences, recommendation strategy, and behavior-based optimization from V1.0 to V2.4.
Drove +36% GMV growth while improving conversion rate and NPS.
2023-2024AI interaction experience for Tongyi App, designing multiple AI interaction features and operation campaigns that connect model capability with user scenarios.
Delivered multiple AI interaction features and operation campaigns to improve engagement and feature comprehension.
2021-2024Enterprise SaaS experience design across CRM, VR house viewing, property management, customer management, and workflow optimization.
Improved operational efficiency and workflow clarity in complex business systems through user-centered design.
Impact
Behind every number is a product decision, team collaboration, and continuous iteration.
GMV Growth
AI Shopping Assistant
By refining AI dialogue and shopping flows, the product achieved a 36% increase in GMV.
Single-day GMV
AI Virtual Try-on
After launch, the AI innovation initiative surpassed ¥1M in single-day GMV.
Workflow Efficiency
Ziroom Enterprise Platform
Redesigned enterprise workflows improved follow-up efficiency by approximately 50%.
Time Saved
Enterprise SaaS
Workflow restructuring reduced each operation by approximately 30 seconds.
Innovation Award
China Retail Digital Innovation Case
AI Virtual Try-on
Influence
Insights
Thoughts on AI, product design, and future experiences.
Using structured annotation to improve product documentation, reviews, and collaboration.
Rethinking AI products, team collaboration, and real user value through a product deep dive.
A practical setup guide for designers and product makers getting into AI coding.
A competitive analysis of product structure, core experience, and visual expression.
Contact
Reach out if you are looking for a designer who connects AI, product experience, and motion craft.
15272508556